Florian Heinemann is a Founding and General Partner at Project A Ventures, a European early-stage VC with approx. USD 1.5B in assets under management. Beyond capital, Project A provides hands-on support through 100+ in-house experts in product, growth, data, and people. Since 2012, the firm has backed 120+ companies, including Trade Republic, Spryker, Kry, Sennder, WorldRemit/Zepz, Quantum Systems, Arx Robotics,, Uberall, Catawiki, and Dixa.
Prior to co-founding Project A, Florian was Managing Director at Rocket Internet (2007–2012). As an active angel investor, Florian has invested in over 80 startups and is an LP in 50+ VC funds with a focus on emerging managers. He sits on the supervisory boards of Körber, Fiege, and Holtzbrinck Publishing Group. As a strong supporter of entrepreneurship education, he is involved with Startup Teens as a board member and with Code University as a Trustee and board member.
Florian holds a doctorate in innovation management and entrepreneurship (RWTH Aachen) and was a visiting scholar at the Wharton School. He also holds a master’s degree from WHU – Otto Beisheim School of Management and was a fellow of the Studienstiftung des deutschen Volkes.

‍